Terry Cryer is a Texas native and integrated media professional with over a decade of experience managing client media investments across broadcast, digital, audio, and out-of-home channels. Throughout his career, he has worked with a range of national and regional brands, leading media strategy, negotiating high-impact placements, and ensuring campaigns are executed with both efficiency and quality in mind.He earned his bachelor’s degree in Advertising from the University of Oklahoma and is currently completing his Master of Science in Strategic and Digital Communication at the University of Tennessee. His academic and professional interests center around how communication, structure, and user experience influence engagement and decision-making. Terry recently stepped into a new role as a Senior Integrated Media Buyer, where he continues to expand his cross-channel expertise while contributing to a collaborative, team-driven environment. Outside of work, Terry is passionate about fitness and music. He is a certified cycling instructor who enjoys creating high-energy, music-driven experiences. He also enjoys
building LEGO sets as a way to unwind and has recently started experimenting with
DJing, inspired by his sister. Whether it’s through movement, music, or creative
exploration, he values staying grounded while continuing to grow.